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Kept
Draft / Evidence review Global banking client

A city you can carry.

Kept created city-specific custom Map Totes for a global banking client’s global internship program—a useful piece of branded merchandise with each city drawn directly into the product.

Illustrated New York City map artwork drawn across a natural canvas tote
New York City edition Custom Map Tote
Client
Global banking client (name withheld)
Program
Global internship
Product
Custom Map Tote
Creative system
City-specific artwork
The brief

Make a global program feel local.

The current project record is concise: custom city-specific Map Totes for a global banking client’s global internship program. That pairing presents a clear design idea. One recognizable product format makes each featured city visible.

A tote offers a useful canvas for the idea, with city-specific artwork carrying the variation.

The craft

Draw the place into the piece.

The New York edition turns the five boroughs, waterways, neighborhoods, landmarks, and familiar local symbols into one dense black-line illustration.

The client’s mark sits inside the composition rather than floating above it, so the map leads while the client stays unmistakably present.

The system

One format. A different sense of place.

The published project description points to one consistent product idea organized by city. In the pictured New York edition, the tote form stays recognizable while the map supplies the local identity.

Look closer

A map made to be read twice.

Full New York City Map Tote artwork showing the natural canvas handles and printed map
01 The whole
Crop of the Map Tote illustration showing the Bronx, Manhattan, Queens, and Brooklyn with local landmarks
02 The city
The current record

What the existing site proves.

Program context Global internship

The project is publicly identified with a global banking client’s global internship program.

Product system City-specific

The published project description identifies multiple custom Map Totes organized by city.

Relationship signal Decades

The client’s published testimonial describes decades of partnership with Kept.

“Your attention to detail, responsiveness and quality products are absolutely unmatched. So thankful for our decades of partnership. You are a merchandising powerhouse!”
Supplier Diversity team, global banking client

Relationship evidence, not yet confirmed as feedback about this specific Map Tote project. It will not be represented as a project outcome unless the client confirms that connection.

Publication gate

Four confirmations unlock the finished story.

  1. 01 Client approval for the dedicated case-study use
  2. 02 Kept’s confirmed responsibilities and production path
  3. 03 Verified quantities, locations, timing, or delivery facts
  4. 04 A documented project result or project-specific quote
Custom product development

Turn one program into something people can place themselves in.